How about a fresh modern brand featured in InStyle, CountryLiving, Architectural Digest, Good Morning America, the Ellen show, Newsweek, Variety and Yahoo! Finance.  And notably, NOT sold on Amazon!

Click here for their collection on our shop.

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We are absolutely in love with the variety and, well, "adorableness"... is that even a word?  Their apparel size range covers wide range of breeds. Their look is clean and modern. Their toys are trendy yet sturdy. 

A bit about their patented design tech:

  • Silvershield Keep the dog, get rid of the smell! All of our textile-based products are coated with SILVERSHIELD™, a patented treatment that helps eliminate odor from pets and good for up to 100 washes. Activated silver ions eliminate bacteria on contact and prevent that lingering “wet dog” smell in your house and car.
  • ColdAlert Technology:  As the saying goes, a bark is worth a thousand words…well not quite, but when it’s REALLY cold outside it’s hard to know if your furry friend is staying warm (or not). Enter ColdAlert™, an easy highly visible patch built into the garment, that reacts to the ambient temperature around your dog and changes color when conditions become more extreme.
  • SunAlert Technology:  Who doesn’t like a good sun tan? Definitely not your dog and UV rays can be quite harmful in the peak of summer. Found on the exterior of the garment, the SunAlert™patch changes color according to UV ray intensity to let you know when it’s time to find some shade or head inside for a treat fresh bowl of water.


Here is a bit more about Silver Paw... in their own words:

Welcome to Silver Paw - a dog accessories and lifestyle brand designed by dog lovers, for dog lovers.

It was back in 2013 when Lorne, Jamie and Dylan Miller had an AHA moment and clicked on an idea to take a patented piece of technology from their family’s clothing brand and bring it into the pet space. Much like a tech start-up, this unique piece of “alert” technology would become a key component to gaining entry into the highly competitive dog outerwear market and set them apart from the competition.

With the fundamental focus of providing pet owners with a brand that can offer functionality, innovation and unique design features, the Miller’s continued to expand on the alert technology and developed patented ColdAlert™ and SunAlert™ technologies built directly into a jacket collection which further captivated the pet market. These innovations clearly carved a path for the Millers to compete in a highly saturated space… and win over the dog community one pet at a time.

Today Silver Paw represents the culmination of this initial technology application into the innovative, functional first, highly designed and accessible line of dog jackets, apparel, toys, bedding, accessories and treats, with the objective of offering the dog community with a brand they can count on and trust season after season. With a plan to keep evolving, innovating and designing functional quality products at an affordable price, Silver Paw’s mission is to keep bringing dogs and humans together through the fun, playful and technical application of their products.

At Silver Paw, we believe in licking (back) the ones you love. We believe in the power of the dog. We believe that every dog should be treated like a child; spoiled rotten by all those around them. Why? Because they deserve it.
Pets in general, but dogs specifically, are a powerful gift. When most people think of dogs, they think of companions, pets, or even furry children. But they are far more than that. From hearing dogs, to guide dogs, to emotional support dogs, to police dogs – the gift of a dog is endless. They dedicate their entire existence to making our lives better, and it’s time we do the same.  At Silver Paw, we believe in the dog.

Follow them on instagram: @silverpawdog and check out their selection on our shop.